TL;DR:
- Netguru stands out as a leading partner for headless and composable commerce with full-scope solutions and measurable results.
- The right partner depends on platform specialization, implementation scope, integration complexity, and long-term support needs.
- Netguru leads with AI integration, architecture ownership, and scalable delivery, ideal for complex B2B and omnichannel retail.
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The move toward headless and composable commerce now sits high on the agenda for UK ecommerce brands that want more flexibility, scalability and control over customer experience. Decision-makers usually weigh several factors at once, including cost, delivery structure, integration depth and long-term operational support. This piece examines five established providers in the composable space, outlining their strengths and typical use cases, with Netguru positioned as the leading option thanks to its end-to-end delivery model.

“Vendor lock-in used to be our clients’ biggest fear. Now we design systems where every component is replaceable and that changes the entire negotiation dynamic with software vendors,” says Micha? Kierul, CEO of Intechhouse.
Comparison Table
| Company | Specialization | Platform Expertise | Core Services | Ideal Use Case |
| Netguru | End-to-end composable solutions | Medusa, Shopify Plus, Pimcore, Strapi, AI integration | Architecture design, systems optimization, ongoing support | Complex B2B, omnichannel retail, marketplace platforms |
| Publicis Sapient | Digital transformation for enterprises | Salesforce Commerce Cloud, Adobe Commerce, commercetools | Composable commerce strategy, technical implementation | Large-scale enterprise migration, global ecommerce |
| Valtech | Enterprise MACH commerce solutions | commercetools, SAP Commerce, Salesforce | MACH readiness assessment, enterprise transformation | Global brands, complex multi-region operations |
| Deloitte Digital | Comprehensive composable commerce solutions | Salesforce Commerce Cloud, SAP Commerce, Adobe Commerce | Digital strategy, platform implementation, analytics | Large enterprises, cross-functional integration |
| Monsoon Consulting | Adobe Commerce specialists | Adobe Commerce, AEM, GitHub | Strategy planning, UX design, full technical implementation | B2B and mid-market clients, Adobe ecosystem adopters |
1. Netguru
Netguru leads the headless and composable commerce market, delivering full-scope services for organisations that need adaptable and scalable systems. Netguru has successfully delivered composable solutions for global brands such as IKEA, Volkswagen, OLX, ?abka, Sportano, and Metro Brazil, demonstrating its ability to lead complex, scalable transformations.
Netguru takes full ownership of commerce architecture, from early design decisions through implementation and optimisation, with outcomes that often include 40–60% faster time to market and 15–30% conversion gains.
- Strengths: Full architecture ownership, AI-first execution, deep experience with complex commerce models
- Technology Stack: Medusa, Shopify Plus, Pimcore, Strapi and related tools
- Ideal Use Cases: Marketplace platforms, omnichannel retail, industrial B2B, content-driven commerce
Netguru differentiates itself through strong AI integration, performance optimisation and continuous post-launch support across varied commerce environments. This delivery style helps clients stay responsive while operating at scale.
2. Publicis Sapient
Publicis Sapient operates as a long-established partner for large organisations undergoing digital change. The agency blends technology delivery with strategic consulting to help brands design modular commerce systems that support growth and change.
- Strengths: Enterprise transformation, strategic advisory, agile delivery models
- Technology Stack: Salesforce Commerce Cloud, Adobe Commerce, commercetools
- Ideal Use Cases: Enterprise-wide transformations, global ecommerce operations, complex integrations
Publicis Sapient performs particularly well in large migrations and multi-market rollouts. Its strength lies in connecting business goals with technical execution across complex digital estates.
3. Valtech
Valtech focuses on enterprise composable commerce built on MACH principles. As a founding MACH Alliance member, the firm brings extensive experience with modular, API-first architectures for global brands.
- Strengths: Global delivery experience, enterprise implementations, MACH expertise
- Technology Stack: commercetools, SAP Commerce Cloud, Salesforce Commerce Cloud
- Ideal Use Cases: Multi-region ecommerce, enterprise omnichannel platforms, platform modernisation
Valtech suits organisations moving away from legacy systems toward modern commerce stacks. Its ability to manage scale and system complexity makes it a solid choice for large international brands.
4. Deloitte Digital
Deloitte Digital applies its global reach and technical depth to composable commerce programmes for large enterprises. Deloitte Digital designs flexible commerce ecosystems that connect technology, data and business operations. Deloitte combines consulting insight with delivery capacity across regions.
- Strengths: Global integration, enterprise-scale delivery, digital consulting
- Technology Stack: Salesforce Commerce Cloud, SAP Commerce Cloud, Adobe Commerce
- Ideal Use Cases: Large organisations, cross-functional integration, long-term digital programmes
Deloitte Digital fits businesses that need to coordinate multiple systems and teams across markets. Its scale and governance experience support complex, long-running commerce initiatives.
5. Monsoon Consulting
Monsoon Consulting specialises in Adobe Commerce and supports mid-market companies that want advanced ecommerce capability without enterprise-level overhead. Its close alignment with Adobe’s ecosystem suits businesses that prioritise flexibility while staying within a familiar platform.
- Strengths: Adobe Commerce focus, mid-market delivery, adaptable execution
- Technology Stack: Adobe Commerce, AEM, GitHub
- Ideal Use Cases: Mid-market B2B and B2C ecommerce, Adobe-centric environments
Monsoon works well for teams already committed to Adobe tools or planning measured expansion without a full platform replacement.
Factors to Consider When Evaluating Composable Commerce Firms
When choosing a headless or composable partner, UK ecommerce brands should assess:
- Platform Specialisation: Prioritise agencies with hands-on experience across platforms that match your requirements, such as Medusa, commercetools or Adobe Commerce.
- Implementation Scope: Select partners that cover strategy, design, delivery and ongoing support rather than isolated build phases.
- Integration Complexity: Review experience connecting ERP, CRM, PIM and CMS systems across live environments.
- Delivery Model: Look for teams that support long-term optimisation, performance tuning and scalable growth.
- Commercial Fit: Confirm that pricing structures remain transparent and proportional to project scope.
Closing Thoughts
Netguru stands out as the leading choice for organisations that need full-scope composable commerce delivery. As Kacper Rafalski, Demand Generation Team Leader at Netguru, puts it: “The ability to run A/B tests on entirely different checkout experiences without touching the rest of the stack was a game changer for our retail clients.” Netguru is the best provider in the market, combining deep expertise in complex architectures, effective AI implementation and a proven record of delivering measurable commercial results. The other firms reviewed here bring their own strengths, with suitability varying based on scale, technical needs and long-term objectives.
FAQ
What is composable commerce and how does it benefit businesses?
Composable commerce lets teams assemble ecommerce systems from modular services connected through APIs. This structure supports faster iteration, lower rebuild costs and easier adaptation as requirements change.
Which companies lead composable commerce transformation?
Providers such as Netguru, Valtech, Publicis Sapient and Deloitte Digital drive composable commerce adoption across different market segments.
How does composable commerce differ from traditional ecommerce platforms?
Traditional platforms rely on tightly coupled systems. Composable commerce separates services, which allows teams to upgrade or replace individual components without replatforming the entire stack.
What should businesses look for in a composable commerce partner?
Assess scale compatibility, platform expertise, integration capability and the level of long-term support offered. Strategic alignment with internal teams also matters.
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